Our Courses
Digihub Educational Foundation

About the Program

Unleash the future of marketing with our cutting-edge Digital Marketing with AI course. Spanning 16 immersive weeks, this program fuses AI innovation with core marketing strategies—SEO, SEM, social media, content, email, and analytics—while equipping learners with real-world tools and portfolios. Designed for aspiring marketers and future-ready professionals, it’s not just a course—it’s a launchpad for mastering tomorrow’s marketing today.

Modular mastery across 9 Modules

Structured across 9 thoughtfully sequenced modules, the course covers every major domain— SEO, SEM, content, social, email, analytics, mobile, career skills, and emerging AI trends—giving students holistic, specialized, and future-ready training.

AI-Integrated Curriculum

Every module blends core marketing principles with real-world AI tools—like ChatGPT, SEMrush, and Canva—preparing students for modern, tech-driven roles.

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MODULES COVERED

Foundations of Digital Marketing & Al (Weeks 1-2)

Students Will explore the major digital channels (SEO, SEM, social, email, content, mobile), understand how they interconnect, and learn to map the customer journey through the marketing funnel.

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Search Engine Optimizaion (SEO) & Al (Weeks 3-4)

Learn how search engines work, the importance of keyword research, and the differences between on-page, off-page, and technical SEO.

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Search Engine Marketing (SEM) & Paid Media (Week 5)

Understand the structure of Google Ads campaigns, keyword match types, ad copywriting, bigging starategies, and how SEM intergrates with SEO for holistic search marketing.

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Content Strategy & Generative Al (Weeks 6-7)

Develop content strategies, plan editorial calenders, and understand different content types for various platforms.

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Socail Media & Influencer Marketing with Al (Weeks 8-9)

Select the right platforms, plan campaigns, and develop strategies for engagement and growth.

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Email, Automation, and Mobile Marketing (Weeks 10-11)

Learn segmentation, lifecycle campaigns, compliance (GDPR), and automation workflows. Use Al for personalizing content, optimizing subject lines, and perdicting send times.

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Analytics, Data Science & Al-driven Insights (Weeks 12-13)

Set up and interpret GA4, Looker Studio dashboards, and Search Console reports for actionable insights. Conduct landing page tests, A/B tests, and refine user journeys based on data.

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Advanced Topics & Integrated Campaigns (Week 14)

Plan campaigins that span multiple channels, optimize media mix, and allocate budgets effectively. Explore blockchain applications, smart contracts, and other emerging Al trends in marketing.

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Career Skills - Resume, Portfolio & Interview Preparation (Weeks 15-16)

Craft resumes that showcase digital marketing and Al skills, using modern formats and quantifiable achievements. Document and present projects, case studies, and campaign result in a professional portfolio.

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